10 Moldovan librarians involved in IREX Europe’s media literacy promotion work travelled to Khmelnitsky and Lvov in Ukraine to see how their Ukrainian counterparts run media literacy training and do public outreach and PR using local media. The study trip is part of IREX Europe’s ongoing work to train Moldovan librarians in Media Literacy and to train the librarians in how to promote media literacy in their local communities and through local and national Moldovan media.
In Ukraine media literacy has been taught by and through librarians for a number of years and they have good experience of running PR and communications activities. The Moldovan librarians were able to learn first-hand therefore from their Ukrainian counterparts how to run a public relations programme, which topics to address and how to attract the media to media literacy activities in their libraries.
The study trip took place from 12 – 15 November. ”Facilitators ,together with journalists from local Television and Radio station, taught us how and what to communicate to journalists so that they will not refuse invitation for events organized within library”, said a librarian from Fedoreuca village, Tatiana Panța.
Some Moldovan librarians had the chance to give interviews to local Ukrainian TV and Radio stations.
The Librarians had two full days of activities at Khmelnitsky and another two in Lvov, where they interacted with peers, and visited modern Ukrainian library services.
IREX Europe’s project in Moldova is implemented with the support of The US Department of State Bureau of Democracy, Human Rights, and Labor (DRL)